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Strategic thinking and a clear grasp of its market led Envysion to select Catapult
A brilliant product whose time had come aptly describes the point in time Envysion was at when it decided to seek PR counsel. The company was taking the established technology of video surveillance to the Web and turning video into a powerful business analytics and performance-based improvement tool. After meeting with and reviewing numerous PR firms, Catapult quickly delivered over a weekend not only a proposal for PR services (as did all the other firms vying for their business), but, crafted a solid PR strategy with a set of specific deliverables, list of contacts, timetable and budget to kick start Envysion’s PR efforts. The result? Catapult was the clear choice for Envysion and has quickly helped establish the company within its key markets while setting the stage for entry into the enterprise this year and beyond.