PR Tips of the Trade

JNBRIDGE TAPS CATAPULT PR-IR FOR PRODUCT LAUNCH AND ONGOING PR SERVICES

High-tech firm’s extensive experience promoting software development tools helps build awareness for interoperability tools

BOULDER, Colo., Nov. 13, 2008 – Catapult PR-IR, a leader in high-tech public and investor relations, was selected by JNBridge to increase the company’s visibility for its products in the marketplace and provide ongoing public relations services. JNBridge selected Catapult to lead its public relations efforts because of the agency’s deep roots, experience and relationships within the software development industry. 

Over the past year and a half, Catapult has helped build awareness for JNBridgePro, the company’s flagship interoperability product and also for its .NET and Java adapters. JNBridge’s unique offering allows developers to quickly and easily build cross-platform applications using its intuitive platform.

 ”It was clear that Catapult was the right firm for us because of its strong relationships with key analysts and editors in the software development arena,” said Deborah Arhelger, COO and co-founder of JNBridge. “In a very short period of time, Catapult has helped us raise our visibility and position our company as the ‘interoperability experts’ in our target market.”

Founded in 2001, JNBridge is a privately held company based in Boulder, Colo. It has grown to hundreds of customers and tens of thousands of users worldwide. JNBridge connects Java and .NET based components and applications together with interoperability tools that are fast, simple to use, and remove the complexities of cross-platform interoperability.

 ”We are proud of our work to date which has resulted in awards and reviews of the company’s product and a very high number of media placements,” said Terri Douglas, principal of Catapult PR-IR. “Catapults’ results-oriented approach yields quantifiable results for clients looking to increase their awareness and create new market categories with innovative new technologies.”

About JNBridge
JNBridge connects Java and .NET based components and applications together with tools and adapters that are fast, simple to use and remove the complexities of cross-platform interoperability. JNBridge is a privately-held company based in Boulder, Colorado. Founded in 2001, JNBridge has over 300 unique customers in 37 countries that use JNBridge’s solutions in a wide variety of applications in financial services, insurance, media, manufacturing and other industries. Please visit www.jnbridge.com for more information.

About Catapult PR-IR
Catapult PR-IR provides strategic public relations and investor relations services exclusively for technology companies. Catapult helps its clients establish new market positions that are shared by only an elite few within their industry. The firm has won numerous awards, including PRSA’s Gold Pick Award, Holmes Report’s “Best Agency to Work For” award and the Boulder County Business Report’s Mercury 100 Fastest Growing Companies Award. Catapult’s client roster includes Atmail, Enterprise Management Associates, Envysion, FreeWave Technologies, JNBridge, Subex and. SolutionsIQ. For more information on Catapult, call 303.581.7760 or visit the company’s Web site at www.catapultpr-ir.com

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Contact:
Terri Douglas
Catapult PR-IR
303-581-7760 ext. 18
Cell: 303-808-6820
tdouglas@catapultpr-ir.com