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September 11, 2008

EMA ANALYSTS TO SHARE BEST PRACTICES FOR DEFINING IT SERVICES AND IMPROVING SERVICE DESK VALUE AT ITSMF FUSION 08

EMA ANALYSTS TO SHARE BEST PRACTICES FOR DEFINING IT SERVICES AND IMPROVING SERVICE DESK VALUE AT ITSMF FUSION 08

WHO: Hank Marquis, Enterprise Management Associates, ITIL Expert

Lisa Erickson-Harris, Enterprise Management Associates, Research Director, IT Finance

Enterprise Management Associates (EMA) is a leading industry analyst and consulting firm dedicated to the IT management market. www.enterprisemanagement.com.

WHAT: At itSMF USA Fusion 08, EMA experts Marquis and Erickson-Harris will present on the following topics:

How to Define IT Services: The Cornerstone of ITSM
Sun., Sept. 6, 2008 – 1 p.m. – 5 p.m.

Marquis will outline how IT service definition is the first (and most important step) in all ITIL and ITSM initiatives — from CMDB to Service Desk. Attendees will learn simple and powerful techniques for quickly and accurately defining IT services and apply them immediately to service design and portfolio management.

BSM and Best Practices: Elevating the Role of the Service Desk
Mon., Sept. 8, 2008 – 11:15 a.m. – 12:15 p.m.

Erickson-Harris will discuss how the IT service desk is becoming increasingly more important to the overall success of the enterprise. This presentation will discuss quality service delivery drivers, including the emerging role of business service management, next-generation asset management, the service catalog and process deployment – all related to improving the perceived value of the service desk.
  
WHERE: Moscone Center
San Francisco

CONTACT:  Both Marquis and Erickson-Harris also will be available to discuss the latest trends and best practices in IT service management in EMA booth # 728. To arrange a meeting with either analyst at the conference, please contact Guy Murrel at Catapult PR-IR (303) 581-7760, ext. 17 or at gmurrel@catapultpr-ir.com

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June 5, 2008

EMA RESEARCH SHOWS IT ASSET, SERVICE AND FINANCIAL MANAGEMENT MERGING INTO NEW PRACTICE

Study finds Next-Generation Asset Management (NGAM) growing
as enterprises combine managing assets and services

BOULDER, Colo., June 5, 2008 – New research from Enterprise Management Associates (EMA) shows that IT asset management (ITAM) continues to mature with steady adoption and growth rates, and that early adopters are increasingly turning to Next-Generation-Asset Management (NGAM) processes to better integrate IT asset and financial management into a single practice. For its new study titled “The Changing Face of Asset Management: Merging Asset, Service and Financial Management,” EMA surveyed nearly 300 respondents and conducted a number of in-depth focal interviews to explore NGAM in the enterprise. Lisa Erickson-Harris, research director at EMA, led the research project and also will host a free webinar on the findings on Thurs., June 5, at 2 p.m. Eastern.

The new study found that the dynamics around managing IT assets are changing dramatically. Asset management has been a long-standing discipline with specific functions focused on tracking IT assets, their characteristics and location/use within the enterprise. While these traditional functions still remain critical, there is a new face for IT asset management which EMA calls ‘NGAM.’ NGAM takes an overall view of the central role that assets play in evolving IT organizations. It also looks at the lifecycle of an asset and how it interfaces and links to service management and financial planning requirements within enterprise environments.

“Asset management is being swept up in the cultural and maturity changes that are moving IT to a service-focused management paradigm surrounded by best practices that enable IT to meet service quality objectives,” said Erickson-Harris. “With 63 percent of respondents either managing or planning to manage assets and services together, evidence is clear that real-world IT shops recognize the need for an integrated approach that promises to make IT a true business partner.”
 
Key findings from this report include:

• While few enterprises are managing assets for service planning across all domains – from desktops to telecommunications circuits to the data center – more and more are looking to do so.
• Operations as a whole and organizations responsible for IT governance are most likely to drive a more cohesive approach to asset management across domains.
• IT financial governance leads the pack as the single most critical organization to consolidate and unify asset management (17 percent).
• NGAM success factors include organizational support and executive commitment, good communication across IT and a strong architectural team to integrate effectively.
• Only 51 percent of respondents indicated that their organization has a Configuration Management Database (CMDB) system currently deployed. Yet, almost all organizations suffer from redundant, poorly automated and uncoordinated sources of asset data.
• Inventory and configuration management were recognized as two of the most dominant technologies associated with NGAM.

Please join Erickson-Harris during a free webinar on the study and NGAM on Thurs., June 5, 2008 at 2 p.m. Eastern. Register for the event at http://www.emausa.com/ema_lead.php?ls=ngamwebpr0608&bs=ngamweb0608

For more information on the new EMA™ Research Report “The Changing Face of Asset Management: Merging Asset, Service and Financial Management” or to purchase the full report, contact EMA at 303.543.9500 or sales@enterprisemanagement.com.

NOTE TO EDITORS
For more information or to speak with Erickson-Harris please contact Guy Murrel at gmurrel@catapultpr-ir.com or at 303-581-7760, ext.17.

About Enterprise Management Associates

Founded in 1996, Enterprise Management Associates (EMA) is a leading industry analyst and consulting firm dedicated to the IT management market. The firm provides IT vendors and enterprise IT professionals with objective insight into the real-world business value of long-established and emerging technologies, ranging from security, storage and IT Service Management (ITSM) to the Configuration Management Database (CMDB), virtualization and service-oriented architecture (SOA). Even with its rapid growth, EMA has never lost sight of the client, and continues to offer personalized support and convenient access to its analysts. For more information on the firm’s extensive library of IT management research, free online IT Management Solutions Center and IT consulting offerings, visit www.enterprisemanagement.com.