Posts tagged 'marketing' | Catapult Public Relations

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February 26, 2008

The ‘Golden Rule’ of Communication

When talking to the media or analyst community, always have three key points you want to make during the course of your discussion.  Then, practice the Golden Rule of Communication:

1. Tell them what you’re going to tell them;
2. Tell them:
3. Then tell them what you told them.

Repetition really does work!