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Posts tagged 'news release' | Catapult Public Relations
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September 11, 2009
Costly Errors
Far too many companies put out news releases containing spelling or grammar mistakes. Poorly written news releases, regardless of the news value they may contain, are a reflection of the entire company. Distributing a sloppily prepared release indicates to journalists that the company does not have high professional standards. Consider having a professional writer or PR firm work on your news releases. The end result will be well-crafted releases that grab the media’s attention, and cast your company in a positive light.
http://www.catapultpr-ir.com/blog/
June 24, 2009
Alma Maters matter
If you are sending a news release from your organization that features a member, employee, board member, staff, etc. of your organization, remember to send the release to the alma mater(s) and hometown media of the person featured. This will help expand visibility of your organization to many other outlets and readers gain further visibility of your organization’s featured person, helping to further spread your news.
