industry narrative
Strategic Narrative

Four Essential Elements of an Industry Narrative

At Catapult, we have long advocated for the industry narrative.  Think about the digital world we live in. Narratives matter because stories spread like wildfire, especially on social media.  Every organization has the opportunity to leverage an industry narrative to lead and influence the direction of your industry.  You and your organization’s leaders know better than anyone what is impacting and changing your industry – and you should be talking about it! You can drive

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