FreeWave Technologies: Achieving an 11.2X return on PR Investment!

As the independent leader in spread spectrum wireless radio technology, FreeWave Technologies had built a strong presence in some key markets. However, the company wanted to expand into newer industries and turned to PR as the key tool in its marketing arsenal. After engaging with a small firm for one year without much success, it decided to look for a more results-driven agency that had a deep understanding of technology and that placed top-notch client service as one of its key cornerstones.
Read More

Envysion: Strategic thinking and a clear grasp of its market led Envysion to select Catapult

A brilliant product whose time had come aptly describes the point in time Envysion was at when it decided to seek PR counsel. The company was taking the established technology of video surveillance to the Web and turning video into a powerful business analytics and performance-based improvement tool. After meeting with and reviewing numerous PR firms, Catapult quickly delivered over a weekend not only a proposal for PR services, but, crafted a solid PR strategy with a set of specific deliverables, list of contacts, timetable and budget to kick start Envysion’s PR efforts.
Read More

SolutionsIQ: Catapult creates new market position in Agile software development market

When SolutionsIQ recognized the rising tide of Agile software development practices in 2006, the 400-person Redmond, Wash. firm made a strategic corporate decision to become a leader in the space. Looking for a PR firm to help achieve its business goals, SolutionsIQ had the opportunity to collaborate with Catapult at the Agile 2006 conference, where the agency works as the conference PR firm for the event organizer, the Agile Alliance.
Read More