Define and Own
a New Category.
Narrative-driven PR, content marketing and social media for tech companies wanting to lead industries and own categories.
Narrative-driven PR, content marketing and social media for tech companies wanting to lead industries and own categories.
By blending strategy, narrative messaging, aggressive PR, content marketing and social media, Catapult public relations B2B tech firm is dedicated to helping companies achieve their business goals. We believe that all winning companies have one thing in common – they are all clear category and industry thought leaders. This philosophy drives Catapult everyday to help each and every client achieve this highly sought-after market position.
THE CATAPULT JOURNEY
OUR APPROACH
CATAPULT DIFFERENCE
OUR TEAM
Looking for more than the standard PR results? Break free from the norm with the PR Agency that has reshaped and redefined public relations. At Catapult, we help tech companies define and own new or existing industry categories as a core strategy for awareness, positioning and true competitive differentiation. Our public relations agency can help you shift the PR paradigm from “look at me” to an active, industry engaging voice that helps accelerate the adoption of technology solutions. We excel at strategic narrative development – and executing industry-shaping PR, industry analyst, social and content marketing programs that are compelling and make a difference in your industry. If you want to define and own your category – and win in the market – give us a call!
Catapult blends core PR-centric and digital marketing elements to help clients win and standout within increasingly noisy and busy market segments:
Category Building
Unlike other PR Agency firms, Catapult has a formalized process to help you define and own new or existing market categories. Our public relations experts will guide you through this strategic approach – starting with our Strategic Narrative Messaging workshop (and resulting messaging framework) – that transforms the way you communicate with external and internal stakeholders.
Media/Analyst Relations
As a public relations agency for B2B tech companies, we understand that connecting you with leading journalists and industry analysts is a key element to spreading your company’s story to the industry. We have years of experience and deep relationships within core technology trade publications and outlets covering vertical markets.
Strategic Narrative Marketing
Catapult’s PR team will help you derive a strategy for communicating with potential clients, partners and service providers to improve your brand, boost leads and open up dialog for new products and services.
Thought Leadership
Catapult ensures your company is an active participant in leading the advancement of your industry. That’s what true thought leadership is about.
05.24.18
Why You Shouldn’t Leave it up to the Industry Analysts to Define and Claim Your Market Category
If you are in the tech space, you are familiar with all the industry research firms who tout their worth and value when it comes to defining who your company is and where you fit within their various market categories. Companies pay a LOT of money to get on analysts’ radar screens and utilize their Read More
Guy Murrel
Principal & Co-Founder
Terri Douglas
Principal & Co-Founder
Jeremy Douglas
Director of Client EngagementSHAKE HANDS
6560 Gunpark Drive, Suite C
Boulder, CO 80301
gmurrel@catapultpr-ir.com
303-581-7760
NEW BUSINESS
JOIN THE TEAM
We’re alway looking for talented persons to join our team.
Define your Industry
Stand out From the Crowd
Lead your Market
We’re here for you, and we’re wearing our thinking caps.